INTRODUCING
M&S x FIRED EARTH
Inspired by Fired Earth’s iconic tiles and signature colours, this exclusive collection of love-forever designs will fit seamlessly into your home
Iconic designs reimagined
We’ve collaborated with British interiors brand Fired Earth to create an exclusive collection of beautiful and timeless soft furnishings for your home. Working closely with Fired Earth, the M&S in-house design team have carefully curated the collection of bedding, cushions and towels featuring prints in a palette inspired by Fired Earth’s iconic tile designs and signature colours. “The M&S in-house design team and I have loved working with Fired Earth to rework some of their most iconic tile designs and beloved colour stories, resulting in a beautiful collection to love for years to come,” says Karen Thomas, head of home design at M&S.
Globally inspired
Taking two of Fired Earth’s most popular collections as a starting point, the collaboration is a carefully considered interpretation of the brand’s Marrakech and Paris ranges. The Marrakech story combines muted shades inspired by the rich spices of a souk with traditional Moroccan patterns, whereas the Paris collection mixes inky shades of blue and sage with faded grandeur and the elegant style of Parisian decor. Relaxed fabrics including washed cottons and jacquards create a timeless look, while details such as wooden buttons and delicate embroidery elevate the designs, making this a truly special collection you won’t want to miss.
Words: Miranda Eason
