AVEDA
Pure Abundance™ Volumizing Shampoo 250ml
£27
£21.60
£8.64 per 100ml
Product code: T232120U
Builds body and volume with kaolin clay and acacia gum for hair that looks more abundant. Aveda's own pure-fume™ aroma with jasmine, peppermint, palmarosa, ylang ylang and other pure flower and plant essences.
Aveda is now Leaping Bunny approved! Since 1978, Aveda has had a powerful mission: Care for the Earth and those who live in it. We’re expanding our commitment to animal welfare by attaining Leaping Bunny Approval, the gold standard of approval via Cruelty Free International.
Product details
Product details
Item details
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Cruelty free
More information
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Massage into damp hair
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Follow with pure abundance™ volumizing clay conditioner
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Product Size: 250 ml
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Hypoallergenic: Yes
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Dermatologically Tested: Yes
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Product Texture: Liquid
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Fine hair
Features
Cruelty Free
Suitable for vegetarians
Ingredients
Ingredients
Aqueous (water/aqua/eau) extracts/extraits aqueux: Althaea officinalis (marshmallow), calendula officinalis flower extract, aloe barbadensis leaf juice, sodium coco-sulfate, disodium laureth sulfosuccinate, decyl glucoside, babassuamidopropyl betaine, sodium chloride, hydrolyzed wheat protein, hydrolyzed wheat starch, acacia senegal gum, glycerin, honey/mel/miel, cocamidopropyl pg-dimonium chloride phosphate, polysorbate 20, fragrance (parfum), limonene, geraniol, linalool, citronellol, eugenol, benzyl benzoate, maltodextrin, magnesium sulfate, sodium gluconate, potassium sorbate, polysorbate 80, magnesium nitrate, sodium sulfate, methylchloroisothiazolinone, methylisothiazolinone, bixa orellana seed extract, annatto.
Delivery, collection & returns
Delivery, collection & returns
Delivery
Standard
Free. We are currently experiencing longer delivery lead times.
Nominated Day
£5.99. We are currently experiencing longer delivery lead times.
Collection
Collect from store
We are currently experiencing longer delivery lead times.
Returns
UK returns
Free
Exclusions apply
Full delivery and collection informationOur returns policyReviews (226)
The best
Yes, I recommend this
This is the only shampoo that does what it promises and I have tried quite a few,
Helpful?
It could be great for other customers not for me
No, I don't recommend this
The shampoo is okay made my hair feel soft with no volume do not like fragrance
Helpful?
Quality Shampoo with Great Results
Yes, I recommend this
I recently discovered this shampoo again after using it many years ago and I had forgotten how good it is for my fine hair. It really does give my hair volume and body and makes it look and feel fuller and healthier. Will be using it regularly again.
Helpful?
Spa days!
Yes, I recommend this
Excellent product- my favourite hair care. I love the fragrance.
Helpful?
Terrible
No, I don't recommend this
Disappointing, usually love Aveda.. but this doesn’t do what it says on the tin!
Helpful?
Fabulous shampoo
Yes, I recommend this
Love this but it’s expensive! Good for my fine hair, makes it shiny
Helpful?
Great shampoo but a tad expensive
Yes, I recommend this
I have used this product for some time now although expensive it lasts a long time. I think it makes my fine hair feel it has more body.
Helpful?
Don't use a lot!
Does exactly as promised. Volume and cleans greasy hair so that you don't have to wash it every day .
Helpful?
Great shampoo would recommend.
Yes, I recommend this
Have been using this Aveda shampoo for some time as well as the conditioner. I wash my hair twice a week with this product. It lasts quite a while and the results are great even though I have my roots touched up ever four to five weeks
Helpful?
Perfect Locks!
Yes, I recommend this
Great conditioner to use with matching shampoo. Gives body and shine. Only use small amount each time as they are so concentrated. Very cost effective with excellent results.
Helpful?
Avena volumizing shampoo
Yes, I recommend this
This product is really good for fine thinning hair, gives volume and very economical
Helpful?
Aveda shampoo
Yes, I recommend this
Have used this before and I think it's a good shampoo for my very fine hair. Buying it from Marks was a bargain.
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Best shampoo for fine hair
Yes, I recommend this
Have tried several shampoos to give hair volume & texture and found this to work best for my hair. Have used for several years & continue to do so
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Smells lovely.
Yes, I recommend this
Gentle shampoo works well on fine hair both Me and my Husband use it.
Helpful?
Gorgeous shampoo
Yes, I recommend this
I have used this shampoo for a number of years now, even in my 70’s my hair is In wonderful condition.
Helpful?
Pure Abundance Shampoo.
No, I don't recommend this
Not worth the money, not great results, no better than shampoos half the price.
Helpful?
Smells and feels nice on hair
No, I don't recommend this
Smells and feels nice on washing hair but not much volumising for me
Helpful?
Good substitute for Camomile shampoo
Originally posted on aveda.co.uk
Yes, I recommend this
After Aveda discontinued my all time favourite camomile shampoo, I tried several different Aveda shampoos and pure abundance is the closest to the level of shine and feel that camomile used to give me. It is light and makes the hair look shiny. I also noticed that the hair stays clean for longer. Pity it's so expensive.
Helpful?
Replied
08 December 2022
We are delighted Johanna that you liked the effects of the Pure Abundance Volumizing Shampoo, meanwhile, your comments are important, and we are listening.
Definitely volume giving shampoo
Yes, I recommend this
Amazing shampoo, does give the volume to my hair I will buy it again 😍
Helpful?
Getting better
Yes, I recommend this
Decided to try this product to enhance the volume of my hair,,I have only used it t four times since delivery but so far it certainly has improved the hair quality.I will continue to use as Aveda does have a great heritage and my husband swear by his Aveda Blue Malva shampoo.
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