Joules Womenswear

British countryside heritage meets playful colour in our women’s Joules clothing edit. Born at a rural show in 1989, Joules has made its name reworking traditional styles for well-dressed time off. Look out for the signature hare logo, which appears across many of its much-loved designs.

Heritage dressing is a strong theme here. Structured tweed and herringbone blazers nod to country tailoring, with shaped waists creating a feminine silhouette. Throw one over a striped top with women’s straight-leg jeans, or add a pair of women’s Joules chinos and loafers for a smarter take on the preppy look. Quilted gilets provide lightweight warmth when you need an extra layer, making them handy for dog walks and changeable days outdoors.

When it comes to knitwear, chunky cable stitches give classic crew-necks a substantial, cosy feel, while Fair Isle patterns tap into the brand’s traditional influences. Knitted vests slip easily over shirts for extra warmth without the bulk of sleeves. Look out for colourful women’s green jumpers with contrast trims and embroidered hare motifs. Nautical stripes bring a fresh feel to women’s Joules T-shirts and women’s Joules sweatshirts. As temperatures rise, look to Joules women’s cotton clothing and Joules women’s linen clothing for breathable, airy options.

In the wider womenswear collection, colourful patterns give floral skirts and floaty casual dresses plenty of personality. Browse the Joules women’s pink clothing edit for a fresh take on everything from rugby shirts to boat shoes. For wet-weather adventures, pull on a women’s waterproof jacket and a pair of women’s wellington boots. Take on muddy paths in classic tall wellies, or bring a more contemporary edge to rainy-day dressing with chunky-soled ankle boots.