font loading for Top nav

Bra style guide

You’ll look and feel your best in a bra that’s designed to fit your figure and complement your outfit. Our simple guide explains the features and benefits of our bra styles to help you find your perfect bra.

Bra Shapes

The first step to finding your ideal bra is identifying the shape that suits your body. Bras can generally be divided into three shapes: full-cup, balcony and plunge.

1 Full-Cup Bra

These supportive bras give a great shape, whether underwired or non-wired. Full-coverage cups give a smooth outline under clothes.

Expert tip: if you've got full breasts choose a full cup - as well as offering total cover and the necessary support, it suits nearly every body shape.

Shop full-cup bras

2 Balcony Bra

The balcony bra has wider straps which lift from the bottom of the cup, creating an boosting effect. These bras are great for giving maximum uplift and a fuller shape to lower or dropped breasts. Wide-set straps mean they’re great under low-cut necklines.

Expert tip: if you have a slight gap in your cleavage and a more defined shoulder line, a balcony bra will give you the right level of breast support.

Shop balcony bras

3 Plunge Bra

The plunge bra supports the bust from the centre of the cups and pushes the breasts together, creating a great cleavage under tops with a low-cut neckline.

Expert tip: If you've got a small frame and your breasts sit closely together, a plunge style will give you the support and positioning you need.

Shop plunge bras

Bra Styles

1 Explore our full-cup bra styles

Sports Bra

Stretchy, non-wired and with a full cup, the sports bra gives you all the support you need, whether you’re doing low-impact yoga or a high-intensity workout.

Best for: all types of sports and exercise.

Shop sports bras

Non Wired Bra

This soft and comfortable bra gives gentle support and a natural shape without wiring.

Best for: Developing teens, pregnancy and sensitive and delicate skin.

Shop non-wired bras

Maternity Bra

Non-wired to accommodate your changing shape, the maternity bra is comfortable and offers gentle shaping and support.

Best for: all stages of pregnancy.

Shop maternity bras

Multiway Bra

These versatile balcony bras have detachable strap options to ensure secure support under tricky outfits.

Best for: halterneck, one-shoulder and backless tops and dresses.

Shop Multiway bras

Minimiser Bra

Designed to make your bust appear smaller, this flattering and supportive full-cup bra also streamlines your silhouette.

Best for: fuller busts.

Shop minimiser bras

Nursing Bras

Comfortable and gently supportive without wiring, the full-cup nursing bra includes a drop-down cup for breastfeeding.

Best for: nursing mothers.

Shop nursing bras

T-Shirt Bra

The T-shirt bra is seam-free, with smooth, moulded cups for a sleek shape. Available in balcony, plunge and full-cup shapes.

Best for: fine T-shirts and sheer fabrics.

Shop T-shirt bras

Support Bra

This flattering and stylish bra has full cups with added coverage to give all-round support and uplift for bigger breasts.

Best for: fuller busts.

Shop support bras

Strapless Bra

Designed to give a natural shape under strapless outfits, these underwired bras are comfortable and flattering. 

Best for: strapless tops and dresses. 

Shop strapless bras

Post-surgery Bra

This comfortable full-cup bra helps you feel confident and supported after breast surgery. It’s made with soft fabric that doesn’t rub against sensitive skin or scars, and features prosthesis pockets for a natural shape.

Best for: everyday wear after surgery.

Shop post-surgery bras

2 Explore our balcony bra styles

Non Wired Bra

This soft and comfortable bra gives gentle support and a natural shape without wiring.

Best for: Developing teens, pregnancy and sensitive and delicate skin.

Shop non-wired bras

T-shirt Bra

The T-shirt bra is seam-free, with smooth, moulded cups for a sleek shape. Available in balcony, plunge and full-cup styles.

Best for: fine T-shirts and sheer fabrics.

Shop T-shirt bras

Multiway Bra

These versatile balcony bras have detachable strap options to ensure secure support under tricky outfits.

Best for: halterneck, one-shoulder and backless tops and dresses.

Shop multiway bras

Push-up Bra

Ideal for smaller breasts, the push-up bra gives maximum uplift, pushing the breasts inwards and upwards for a great cleavage and a sexy silhouette.

Best for: low-cut tops and to enhance curves.

Shop push-up bras

Strapless Bra

Designed to give a natural shape under strapless outfits, these underwired bras are comfortable and flattering. 

Best for: strapless tops and dresses. 

Shop strapless bras

3 Explore our plunge bra styles

Non-wired bra

This soft and comfortable bra gives gentle support and a natural shape without wiring.

Best for: Developing teens, pregnancy and sensitive and delicate skin.

Shop non-wired bras

2 Sizes Bigger Bra

The clever padding in this plunge push-up bra makes your cleavage appear up to 2 cup sizes bigger than normal bras.

Best for: low-cut tops.

Shop 2 sizes bigger bras

T-shirt bra

The T-shirt bra is seam-free, with smooth, moulded cups for a sleek shape. Available in balcony, plunge and full-cup shapes.

Best for: fine T-shirts and sheer fabrics.

Shop T-shirt bras

Strapless bra

Designed to give a natural shape under strapless outfits, these underwired bras are comfortable and flattering. 

Best for: strapless tops and dresses.

Shop strapless bras

Explore bra accessories

BRA STRAP EXTENDER

Shop now

Strapless stick on bra

STRAPLESS STICK ON BRA

Shop now

Detachable clear bra straps

DETACHABLE CLEAR BRA STRAPS

Shop category

Fashion tape

FASHION TAPE

Shop category