Melting Touch Lip Balm
Product code: T230411
ICONIC London's Melting Touch Lip Balm provides effective hydration with a glossy finish and softer, fuller appearance. The advanced formula combines Acai Oil, Vitamin E and Vegan Collagen to infuse lips with lasting moisture while creating a wash of sheer, luminous colour. Offered in five pinky-nude shades, this balm instantly melts upon contact for seamless application. The lightweight, silky texture remains comfortable throughout wear, while the nourishing ingredients actively condition and form a protective barrier against dryness. Easy to apply and effortlessly blendable, this ICONIC addition will leave your lips smooth and hydrated with every application.
Product details
More information
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How to Use: Directions: Twist the base to release a small amount of product, then gently glide directly over the lips to cocoon them in a smooth layer of comforting moisture.
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Product Size: 3 ml
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Product Texture: Balm
Features
Suitable for vegans
Ingredients
Polybutene, octyldodecanol, hydrogenated polydecene, synthetic wax, hydrogenated styrene/isoprene copolymer, cera microcristallina (microcrystalline wax), aroma (flavor), helianthus annuus seed oil (helianthus annuus (sunflower) seed oil), silica, euterpe oleracea fruit oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, tocopheryl acetate, mica, tocopherol, cocoyl hydrolyzed collagen, ethylene/propylene copolymer, disteardimonium hectorite, polyhydroxystearic acid. May contain (+/-): ci 77891 (titanium dioxide), ci 77491/ 77492/ 77499 (iron oxides), ci 42090 (blue 1 lake), ci 77163 (bismuth oxychloride), ci 19140 (yellow 5 lake), ci 77742 (manganese violet), ci 15850 (red 7 lake, red 6, red 7), ci 15985 (yellow 6 lake), ci 45410 (red 28 lake), ci 73360 (red 30 lake)
Delivery, collection & returns
Delivery
Standard
Free. We are currently experiencing longer delivery lead times.
Nominated Day
£5.99. We are currently experiencing longer delivery lead times.
Collection
Collect from store
Store collection is free on all fashion, home and beauty orders.
Returns
UK returns
Free
Exclusions apply
Full delivery and collection informationOur returns policyAbout ICONIC London
With ICONIC London, you'll discover high-performance, glam makeup that loves and enhances your skin.
ICONIC London
Melting Touch Lip Balm
£20
Reviews (455)
Very soft
Yes, I recommend this
Slightly different colour than expected but still nice
Helpful?
Dissapointing
No, I don't recommend this
The colour is lovely and it feels great, but the holder I'd faulty, so it ruined the product. Once you turn up the lipstick to use it, it cannot be turned back down, so it breaks when you put the top back on.
Helpful?
Lovely lip balm a bit pricy
Yes, I recommend this
As the name implies it melts on my lips and does not feel sticky
Helpful?
Love the quality
Yes, I recommend this
Love this lip balm. First purchase. Will buy again.
Helpful?
Rubbish
Absolutely nothing like the colour shown online. It was also faulty and wouldn’t wind back down when I accidentally twisted it up too far
Helpful?
Lip balm
No, I don't recommend this
Expensive, waste of money. Turns up but not down. Would not buy again or recommend.
Helpful?
Not for me
Originally posted on ICONIC London
Really disappointed in this shade, has no real colour to it at all, to pale for my skin and doesnt suit me at all. Shame they dont do samples So you can test before you buy.
Helpful?
What a beautiful shade
Originally posted on ICONIC London
What a beautiful shade, I loved the colour as its a very natural shade which enhances your lips. Im going to try othershades.
Helpful?
Lovely
Originally posted on ICONIC London
Lovely product
Helpful?
Lovely lip balm Im gonna get another
Originally posted on ICONIC London
Lovely lip balm Im gonna get another colour
Helpful?
Beautiful texture
Originally posted on ICONIC London
Really moisturising and gorgeous subtle colour. Does not dry out lips and leaves them silky.
Helpful?
Lip balm
Unfortunately, I lost it, after only using it a couple of times.
Helpful?
Nice lip balm, faulty container
No, I don't recommend this
Like another reviewer, I received a faulty product. The lip balm, once twisted up, won’t go back in the case so you can’t put the lid back on. Iconic need to go back to the drawing board on this one.
Helpful?
Hydrating and smooth
Originally posted on ICONIC London
Feels very hydrating and smooth on my lips. Really nice shade.
Helpful?
The most amazing lip balm
Originally posted on ICONIC London
This is the most amazing lip balm. Lovely natural colour and feels so soft and luxurious.
Helpful?
She loved the
Originally posted on ICONIC London
She loved the product
Helpful?
Easy to go on lus lovely colour
Originally posted on ICONIC London
Easy to go on lus lovely colour, the only thing is the container is difficult to move the lipstick down again when you twist
Helpful?
Replied
17 December 2025
Hi there, we're really sorry to hear youre disappointed with your purchase, thats never our intention. We have lots of amazing products you might love, and our customer service team is always here to help with recommendations or any questions you may have. Please dont hesitate to reach out xx
Love this lip balm
Originally posted on ICONIC London
Love this lip balm.
Helpful?
Originally posted on ICONIC London
Love how natural and moisturing this looks. This shade id say is a nude brown. I just want to invest in all the colours . Its like the mac plumping gloss stick but better.. doesnt feel heavy on the lips.
Helpful?
Originally posted on ICONIC London
I've ordered this before and fell in love with the shade, when i saw the 10 edit i grabbed a few more and in other shades too . Perfect for that natural makeup look. On me this shade appears tinge of brown not too deep. Im an nc42 in mac..
Helpful?
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