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Invati Ultra Advanced™ Exfoliating Shampoo - Light 200ml

Product code: T230608U

Reduce hair fall by 77% due to breakage* with our latest advancement for thinning hair: the invati ultra advanced™ 4-step system. The first step in this routine is a purifying hair follicle shampoo. Gentle and non-irritating to the scalp, the formula creates a light, frothy lather and rinses clean. It leaves hair shiny and, when paired with our light thickening conditioner, helps thicken the look of strands.

Product details

Item details

Dermatologist evaluated.

95% naturally derived**. Vegan. Leaping Bunny Approved.

*Reduction in hair fall due to breakage, from repeat grooming test on tresses after use of Invati Ultra Advanced™ 4-step system of shampoo, conditioner, serum and leave-in.

**Naturally derived per the ISO 16128 Standard. From plant, non-petroleum mineral sources, and/or water.

More information

How to Use: Use with the invati ultra advanced™ system.

Product Size: 200 ml

Product Texture: Gel

Fine hair

AVEDA

Invati Ultra Advanced™ Exfoliating Shampoo - Light 200ml

£33

£16.50 per 100ml

Free standard delivery over £75

Reviews (111)

4.6

Mentions
24 March 2026StephM

My favourite Aveda shampoo so far!

Originally posted on Aveda UK

I bought this because post menopause my hair is changing A LOT! Much finer, drier and more air loss. This product was a switch from my previous one and I'm so glad I did. My hair feels thicker and healthier by far!

Helpful?

08 January 2026shoptoomuch
Verified Purchase

Lovely

Has made a positive difference to my hair and so pleased I purchased it

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05 October 2025CateJ26
Verified Purchase

Not my cup of tea.

No, I don't recommend this

I usually buy Aveda colour control but finding it difficult to find so tried this Ultra advanced Aveda shampoo; for me I found it quite thick and my hair still seems to shed a lot. So I doubt I’ll get this again. I love the Aveda range and always use an Aveda hairdressers.

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19 September 2025Meena

Love love love

Originally posted on Aveda UK

I love the invati range! I'm especially happy with the light as anything rich makes my hair fall, I'm 57 and have dry course hair, I've been using other aveda shampoos and products and love them all but invati is especially good, I get people commenting how my hair looks good! Thanks Aveda

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06 February 2025Random_Matt

You get what you paid for

Originally posted on Aveda UK

Best stuff I have ever used; but in combination with the conditioner and thickening foam. Big improvement on the originals. In my opinion, cheap alternatives are never the answer.

Helpful?

22 December 2024Han

Disappointed

Originally posted on Aveda UK

This system does make your heart look thicker. However it has really dried my hair and the ends are now dry and fluffy. I have also lost the shine from my hair. Each time I have washed my hair I have taken away one of the products in the routine to see if that helps. Today I just used the shampoo and conditioner and my hair is still dull and dry.

Helpful?

03 September 2024Gintarė-Renata809

Highly recommended

Originally posted on aveda.co.uk

I'm so happy and pleased with these products my hair looks much healthier and stronger

Helpful?

03 September 2024Magdalena737

Five star review

Originally posted on aveda.co.uk

My hair felt very smooth and nourish after using Aveda products .I can definitely recommend it if someone struggles with dry hair .

Helpful?

03 September 2024Rachael937

Fresh and soft

Originally posted on aveda.co.uk

Hair is so soft and fresh before it was started to break and dry even though with organic hair dye colour doesn't fade

Helpful?

03 September 2024Katie322

Like a spa at home

Originally posted on aveda.co.uk

Lathered up nicely, left my hair really clean. The scent of the shampoo is soothing and calming. Feels like a real spa treat

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03 September 2024Deborah603

Lovely clean and fresh

Originally posted on aveda.co.uk

My hair felt clean and fresher and han ever really lovely scent aswell

Helpful?

03 September 2024Manprret859

Nice shampoo

Originally posted on aveda.co.uk

I love this shampoo my hair didn't feel greasy with this shampoo so soft to my hair

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03 September 2024Benedetta974

Nice shampoo

Originally posted on aveda.co.uk

The parfume is nice and it left the hair really clean. I personally think the sample is not enough to see the improvement in thinkening.

Helpful?

03 September 2024Natasha617

Tash

Originally posted on aveda.co.uk

Lathered lovely and left hair feeling soft and smelling lovely

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03 September 2024Sarah843

Great products

Originally posted on aveda.co.uk

Really happy with these products they gave my fine hair volume and left it in great condition.

Helpful?

03 September 2024Silvija193

Very good products

Originally posted on aveda.co.uk

Very good products. Leaves hair so smooth and soft. Also give some volume and lifts hair from the roots. And the smell is very nice.

Helpful?

03 September 2024Chloe137

Sample review

Originally posted on aveda.co.uk

The shampoo and conditioner was easy to apply. It was lightweight. It lathered a lot. My hair looked thicker, softer and shinier after

Helpful?

03 September 2024Diana132

Does exactly what it says on the tin!

Originally posted on aveda.co.uk

I really loved this shampoo and conditioner! It made my hair visibly thicker looking without making it feel coated and also my hair still felt clean in the following days! I was sceptical at first but I definitely recommend, I have already purchased the full size bottles! And this is a real review from a free sample, Im always vary of reviews incase they're dodgy paid reviews but I promise this is not!

Helpful?

03 September 2024Rachel169

Good duo

Originally posted on aveda.co.uk

I wash my hair once a week and find that my main shampoo lathers better and is more effective if I pre shampoo. Which I did. The sample I received was tiny and I have a lot of hair which is long. But I made it work. Focusing on the roots and my scalp. I then rinsed and used the conditioner. Leaving it on for a few minutes. I then did my usual drying routine. My hair was super shiny and felt fuller than it usually does. Despite having a good amount of hair it's fine so doesn't tend to look thick usually.

Helpful?

03 September 2024Claire554

Brilliant thickening Aveda hair range

Originally posted on aveda.co.uk

The Aveda exfoliate and thickening shampoo and conditioner left my hair and scalp feeling refreshed. My hair felt soft and thick when it dried without that sticky feeling of residue.

Helpful?

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