Introducing our new Only... Ingredients range
Food Editor
Emily Lambe
Strip back your store cupboard with our new range of everyday essentials. With everything from wholesome cereals to fluffy white rolls, this must-try range limits the ingredient lists to six items or fewer. And because it's M&S, you know everything will taste delicious, too.

Toast it up
Take a look in store to find our new Only 5 Ingredients White Sliced Toasting Loaf, made with just four ingredients – multi-flour, water, salt and yeast. Or pick up an Only 6 Ingredients Sunflower Seed and Spelt Sliced Toasting Loaf, made with Wildfarmed wheat flour and sourdough. They make the perfect addition to your breakfast, toasted until golden brown with lashings of butter. Or use a couple of slices in a jam-packed sandwich or melty cheese toastie.

Snacking on the go
Simplify your snacking with our new date bars made with minimal ingredients. Fuel your afternoon with our new Only 4 Ingredients Dark Chocolate Date Bar, which combines date paste, coconut oil, and a kick of salt, enrobed in a layer of dark chocolate. For some crunchy texture, try our Only 5 Ingredients Dark Chocolate Almond and Date Bar. Or add a touch of subtle sweetness with our Only 5 Ingredients Dark Chocolate and Coconut Date Bar.

On a roll
Fluffy white rolls are essential to keep stocked in the kitchen for last-minute sandwiches or breakfast baps. Our new Only 5 Ingredients White Rolls are made with Wildfarmed flour, which supports regenerative farming. Use them up in a next-level sandwich, like our truffle club sandwiches piled high with Italian salami and a generous spread of Collection Parmigiano Reggiano and truffle butter. Or try a twist on a takeaway classic with these panko fish finger sandwiches, topped with crunchy shoe-string fries.

Breakfast bites
We’ve stripped the ingredients in our new Only... Ingredients cereals, which are made with things like oat flakes, wheat flour and barley. They're satisfying on their own, paired with our Only Ingredients Oat Drink, or used in a simple recipe. Pick up our Only 5 Ingredients Multigrain Hoops or Only 6 Ingredients Choco Hoops, made with oat flour and sweetened with date syrup, use in a batch of our breakfast bars. Or try our new Only 1 Ingredient Corn Flakes, made with just corn, to use in these crunchy Caesar chicken dippers, served with crisp Romaine heart lettuce and a drizzle of creamy Caesar dressing.

Back to basics
At M&S, you're guaranteed to find the carefully selected, best quality ingredients at the heart of everything we do. Explore our Foodhall to discover even more family favourites and pantry staples, and look out for more Only... Ingredients products coming soon.
Published 3.12.2025
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