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CHRISTMAS DELIVERY

Sweed

Cloud Mascara

£24

£20 per 10ml

Colour

Out of stock online

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Free standard delivery over £60

Product code: T238879E

Full volume. Ultra definition. Mega length. When your lashes take you above the clouds! Sweed Cloud Mascara delivers full volume and limitless length in a blink as the exclusive cloud brush gives a beautiful volumising effect and precisely separates each lash from root to tip for a dramatic fan-like effect. The nourishing mascara has a clean, vegan formula that is lightweight, flexible and endlessly buildable, and infused with panthenol (vitamin B5) for long, full and glossy, lightweight lashes that don't flake or smudge and keep the curl in place with a long-lasting effect. The mascara is water resistant but not waterproof. Free from sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, and triclosa. It is also gluten-free and contains less than one percent of synthetic fragrances.

Product details

More information

How to Use: Sweep upwards from the very root to the top of your lashes to achieve a full lengthening effect.

Easy to build up a more dramatic lash look with multiple layers and excellent to use together with false lashes.

Allow a few seconds of drying time between coats to build the most extreme lash drama.

Product Size: 12 ml

Product Texture: Liquid

Features

Suitable for vegans

Ingredients

Aqua (water), oryza sativa cera (oryza sativa (rice) bran wax), hydrogenated olive oil stearyl esters, isododecane, alcohol denat., Copernicia cerifera cera (copernicia cerifera (carnauba) wax), palmitic acid, stearic acid, acacia senegal gum, aminomethyl propanediol, candelilla cera (euforbia cerifera (candelilla) wax), panthenol, phenoxyethanol, polyvinyl alcohol, VP/VA copolymer, chlorphenesin, ascorbyl palmitate, iron oxides (CI 77499).

Delivery, collection & returns

Christmas delivery and collection last-order dates

Nominated Day Delivery

Order by Tuesday 23rd of December

Store Collection

Order by 5:00 PM on Tuesday 23rd of December

Delivery

Standard

Free. We are currently experiencing longer delivery lead times.

Nominated Day

£5.99. We are currently experiencing longer delivery lead times.

Collection

Collect from store

Store collection is free on all fashion, home and beauty orders.

Returns

UK returns

Free

Exclusions apply

Full delivery and collection informationOur returns policy

About SWEED

Loved by makeup artists across the globe, SWEED's clean products deliver professional performance and a timeless 'no makeup' look.

Reviews (5)

4.8

80% Recommended this product

Mentions
23 December 2025HeatherJ
Verified Purchase

New Brand try out

Yes, I recommend this

I decided to try out this Brand of mascara in brown and have been delighted with my choice. Nice subtle shade of brown, easy to apply, and no irritation as I am a contact lens wearer.

Reviewer Ratings

Quality

Excellent

Helpful?

Reviewer Ratings

Quality

Excellent

21 December 2025K L H
Verified Purchase

Best mascara !

Fantastic mascara , used it for a long time and was very pleased when I saw Marks sold it .

Helpful?

16 December 2025Podgy2016
Verified Purchase

Easily applied but quite wet

Yes, I recommend this

This is the first time I’ve used Sweed and it’s OK, but wetter than my current mascara. This means that it can clump when applied so I need to use my mascara brush to comb it through. Not sure if I would buy it again, but I liked the vegan credentials.

Reviewer Ratings

Quality

Good

Helpful?

Reviewer Ratings

Quality

Good

12 December 2025Caro704
Verified Purchase

Best mascara ever

Yes, I recommend this

Love this mascara really thickens lashes so glad M&S stocking it

Helpful?

24 April 2025Hetty72

Impressive

Yes, I recommend this

I’ve spent some time trying to find a replacement for my beloved Autograph mascara, discontinued a while ago and so far nothing I’ve tried has come close. This however has me sold! I’ve only used it a couple of times so far but all in all it’s a great mascara, nice formula, glides on, coats lashes well! Will see how it holds up over time.

Reviewer Ratings

Quality

Excellent

Value for Money

Good

Helpful?

Reviewer Ratings

Quality

Excellent

Value for Money

Good