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Your guide to the best Provence rosé

Discover the vibrant theatre of Provence rosé – from crisp and zesty to soft and elegant – plus tips on what to look for and how to enjoy each glass at its best.

Assistant Copywriter

Florence Head

What is Provence rosé?

Light, elegant and unmistakably chic, Provence rosé has become the go-to pour for sunshine sipping. “Provence rosé has grown hugely in popularity in the last 10 years. These wines have a crisp minerality, which people love,” says M&S wine expert Belinda Kleinig.

Named after the Provence region in the south of France where it’s produced, this style of rosé is known for its pale, salmon-pink colour and dry, refreshing flavour. Think delicate citrus, ripe red berries and a clean, crisp finish – perfect for warm days and al fresco feasts.

Rosé is the one of oldest known wines so there’s a real sense of tradition in every glass. From fruity Coteaux Varois to our must-try new La Balconne rosé, discover the bottles our wine experts are tipping for summer.

Published 6.4.2025