Living Proof

US-based brand Living Proof takes a scientific approach to beauty. As its products are lab-tested by experts, you can be sure they deliver the results they promise. Living Proof haircare is all about putting together an effective routine. With the right Living Proof shampoo and conditioner, you can achieve strong, healthy and glossy locks for the long term.

Whatever your hair type, you’ll find formulations to make it look its best. Dry hair benefits from a smoothing shampoo, Living Proof Restore conditioner and a spritz with a shine-boosting oil. When styling, colouring or the environment have resulted in damaged hair, products that restore fullness and vitality are the solution. Choose a weekly no-rinse conditioner to protect against heat, prevent breakage and rebuild bonds.

Intensive treatments from Living Proof let you target specific problems and see visible results. Repair masks tackle dehydration, glosses deliver mirror shine and scalp exfoliators clear away flakes and excess oil. On days when time is tight or you’ve been to the gym, you can keep your hair clean and fresh with a Living Proof dry shampoo that you simply spray on to soak up oil and sweat while eliminating odours.

Your Living Proof regime doesn’t stop when you’ve stepped out of the shower. Complementary styling products let you texturise and thicken your hair for a perfect finish. Lightweight serums and foams are ideal for curly styles, while oily hair that can appear limp gets a volume boost from a root-lifting spray. Treat yourself to a gift set and find your new favourite beauty heroes.