Newborn Essentials

From their first yawn to their first crawl, our newborn baby outfits collection brings together soft cotton-rich fabrics, gentle colours and timeless designs. Whether you’re shopping for your own little one or choosing the perfect baby gift, our pieces are made for comfort, cuteness and practicality. Starting with nursery basics, our multi-packs of patterned bodysuits are crafted in breathable blends. You’ll find pastel tones, adorable bear prints, and cream essentials for newborns that go with everything and make ideal gifts. Matching dribble bibs, little socks, and newborn baby hats add those thoughtful finishing touches that make each outfit complete.

For sweet dreams and sound sleep, our 1.5-tog sleeping bags keep newborns cosy from 0 to 36 months. Designed to stay in place all night, they’re the perfect partner to our button-up sleep suits and adaptive styles. Popper fastenings on one shoulder allow for quicker, easier changes when sleep is precious. Entire starter sets include babygrows, bibs, sleep suits, joggers and more – ideal for new parents or for preparing hospital bags.

Wrap tots up in snuggly textures with waffle knits, hooded cardigans, and cable-knit shawls made for sofa snuggles and Sunday strolls. For cooler days, darker colours offer a stylish twist on tradition, while our muslin sets in pretty prints are endlessly handy for spills. Our FlexiFit™ non-wired nursing bras are made for new mums, giving day-long comfort and gentle support to accommodate your changing shape. Looking for a thoughtful baby gift? From soft Peter Rabbit™ and Paddington™ toys to baby accessories in soft hues and textures, our newborn edit makes gifting beautifully simple.

Newborn Essentials

2pk Velour Hedgehog Sleepsuits (0-3 Yrs)

Muslin Floral 3.5T Sleeping Bag (0-36 Mths)

3pk Cotton Rich Ribbed Sleepsuits (0-3 Yrs)

Borg Lined Paddington™ Cord Duffle Jacket (0-12 Mths)

Pure Cotton Plain 3.5 Tog Sleeping Bag (0-36 Mths)

3pk Cotton Rich Ribbed Safari Sleepsuits (0-3 Yrs)

3pk Pure Cotton Sleepsuits (0-3Yrs)

Pure Cotton Broderie Woven All in One (0-12 Mths)

4pc Leaf Starter Set (0-9 Mths)

2pk Cotton Rich Velour Bunny Sleepsuits (0-3 Yrs)

2pc Borg Outfit (0-3 Yrs)

2pc Cotton Rich Winnie the Pooh & Friends™ Outfit (0-12 Mths)

2pc Pure Cotton Wrap Outfit (0-24 Mths)

2pc Pure Cotton Wrap Outfit (0-24 Mths)

4pc Cotton-Rich Floral Starter Set (0-9 Mths)

Pure Cotton Woven Leaf Collared All In One (0-12 Mths)

Pure Cotton Cellular Shawl

Pure Cotton Cable Knitted Fleece Shawl

Pure Cotton 0.5 Tog Sleeping Bag (0-3 Yrs)

My First Peter Rabbit™ Soft Toy

Peter Rabbit™ Flopsy Comforter

Pure Cotton 0.5 Tog Sleeping Bag (0-3 Yrs)

Borg Zip Pramsuit (0-12 Mths)

5pk Pure Cotton Printed Bibs

5pk Pure Cotton Dog Print Bibs

Peter Rabbit™ Flopsy™ Soft Toy

Pure Cotton Shawl

Pure Cotton Shawl

Pure Cotton Bear Print 0.5 Tog Sleeping Bag (0-3 Yrs)

Pure Cotton Duck Print 3.5 Tog Sleeping Bag (0-3 Yrs)

Pure Cotton Lion Print 3.5 Tog Sleeping Bag (0-3 Yrs)

8pc Cotton Rich Premature Hospital Starter Set

Pure Cotton Rosebud 3.5 Tog Sleeping Bag (0-3 Yrs)

3pk Pure Cotton Adaptive Bodysuits (3-16 Yrs)

2pk Adaptive Oversized Bibs

Adaptive Cotton Blend Waffle Pyjamas (1-16 Yrs)

3pk Adaptive Oversized Dribble Bibs

2pk Adaptive Pure Cotton Rompers (3-16 Yrs)

Adaptive Cotton Rich Brushback Joggers (2-16 Yrs)

2pk Adaptive Pure Cotton Bodysuits (7lbs–16 Yrs)

2pk Hip Dysplasia Pure Cotton Bodysuits (7lbs-1 Yrs)

Adaptive Cotton Rich Sweatshirt (2-16 Yrs)

3pk Adaptive Cotton Rich Ribbed Short Sleeve T-shirts (2-16 Yrs)

3pk Adaptive Pure Cotton Oversized Striped Bibs

2pk Hip Dysplasia Pure Cotton Bodysuits (7lbs-1 Yrs)

3pk Adaptive Oversized Dribble Bibs

Adaptive Cotton Rich Brushback Joggers (2-16 Yrs)

2pk Hip Dysplasia Sleepsuits (7lbs-1 Yrs)