Skip to content

Sign in or create an account:

  • for faster checkout
  • to unlock personalised Sparks offers
  • to access order history and track deliveries

The Women's Denim Fit Guide

Choose a fit:

Wide

With a flattering high-waisted silhouette that`s slim fitting at the hip and loose on the leg (not to mention incredibly comfy), choose from either cropped or full-length styles.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Wide

Magic Slim Flare

Made from easy-to-wear stretch fabric, this retro-inspired style has a relaxed fit through the hip and thigh that flares out below the knee.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Magic Slim Flare

Eva Bootcut

A modern-day staple for every woman’s wardrobe, this figure-hugging style has a cut that skims the hip and thigh, then kicks out from the knee, helping to make your legs look so much longer.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Eva Bootcut

Mom

With an easy-to-style high waist, a roomy fit at the hip and thigh and a relaxed leg that tapers to the ankle, our mom jeans are universally flattering.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Mom

Boyfriend

With a laid-back vibe that’s perfect for weekend dressing, boyfriend jeans sit lower on the waist than other styles and have a slightly oversized, slouchy fit.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Boyfriend

Harper Cigarette

With a straight rather than tapered leg, cigarette jeans are often cropped or ankle length and a sleek, elegant way to get your denim fix.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Harper Cigarette

Ivy Skinny

Hugging your body from hip to ankle, skinnies are the perfect everyday jeans. Available in mid and high rise, plus our Magic fit, made with a sculpting yet super comfortable stretch fabric.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Ivy Skinny

Lily Slim

With a slender fit that tapers from hip to ankle, slim-fitting jeans flatter all body shapes and are available in both mid-rise and Magic fit.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Lily Slim

Sienna Straight

Looking for a timeless pair of jeans that’ll be your go-to for seasons to come? These fit the bill perfectly, with a classic straight fit from hip to ankle that’s not too tight, or too baggy.

Dee is 5ft 11" / 180cm
Model wears size 8 long

Shop Sienna Straight

Jeans for Your Body

Support act

Support act

Discover our Magic shaping jeans that flatten and sculpt your hips and tummy, giving you curves in all the right places.

Great shapes

Great shapes

With clever darts to lift and shape, no-gape waistbands and a choice of flattering leg shapes from skinny to bootcut, discover your best-ever fit.

Comfort is king

Comfort is king

Thanks to our super soft and stretchy denim you’ll find every fit is just so comfy. We only use cotton that’s responsibly sourced, and by measuring the water in each wash, we’re careful with every drop.

M&S Fits in Focus

Ivy Skinny

Ivy Skinny

Designed to fit snugly, our skinny jeans are made with added stretch so as well as hugging your body, they’re super comfortable, too. Choose from low, high, or mid-rise depending on your preference. Or try our Magic fit: made with a sculpting stretch fabric that streamlines your shape and ‘holds’ you in, they’ll rapidly become your new best friend.

Shop Ivy Skinny
Lily Slim

Lily Slim

Love skinny jeans but want to wear something a little more forgiving? Giving you a sleek, elegant silhouette, slim-fit jeans are the perfect compromise between skinny and straight, skimming your curves rather than clinging too tightly. Equally perfect for casual weekend walks or dressing up for nights out, our range of slim-fit jeans is available in mid-rise and also our supportive Magic shaping fit. 

Shop Lily Slim
Sienna Straight

Sienna Straight

If you want to bypass the latest trends, and find a no-fuss pair for the every day, straight-leg jeans could be the answer. This timeless style suits all and is ideal if you want a streamlined look that’s not too figure hugging. Flattering and versatile, choose a classic indigo wash that’ll go with pretty much anything and you’ll have a wardrobe staple to wear on repeat.

Shop Sienna Straight
Mom

Mom

Inspired by jeans worn in the eighties and nineties, mom jeans are designed with a high-waist and a relaxed leg fit that tapers to the ankle, giving a modern-day twist to a vintage style. With a less slouchy design than boyfriend jeans, they can be dressed up or down depending on your plans. Team with a tucked-in tee and loafers for run-around days or heels and a blazer for after-work drinks.

Shop Mom
Boyfriend

Boyfriend

Boyfriend jeans are the perfect easy-to-wear wardrobe staple for off-duty moments, with a roomy, relaxed fit inspired by men’s clothing.  They sit lower on the waist than other styles, with a low or mid-rise, and have a slightly oversized fit and a classic, straight-cut, rather than tapered leg. Ideal for creating a laidback, yet feminine vibe, but can be smartened up instantly with a dressy top and heels.

Shop Boyfriend
Eva Bootcut

Eva Bootcut

A throwback to the noughties, bootcut jeans were once the uniform of everyone from WAGs to mums on the school run, and are now back firmly in vogue. This figure-flattering style hugs the hip and thigh, then flares out from the knee, and is unbeatable for making your legs look so much longer. Double up your denim and wear with Western-style boots for a fresh take on this classic fit.

Shop Eva Bootcut
Magic Slim Flare

Magic Slim Flare

Cousin to the bootcut, but with a more relaxed fit through the hip and thigh, flared jeans have been firmly on the style map since the 1960s. With a flattering high waisted cut, wear with simple, fitted garments on top to let the jeans have the spotlight. Heels really lend themselves to this style of jeans: try sleek, heeled boots in the colder months, or chic kitten heels when the weather warms.

Shop Magic Slim Flare
Wide

Wide

Make a statement with a pair of wide leg jeans - the latest go-to style on the block. With a flattering waist-defining silhouette that hugs the hips, then flows out into a relaxed wide leg, these jeans are effortlessly versatile and deserve a place in every wardrobe. Whether you choose cropped or full-length the choice is yours. Wear with tops tucked or half-tucked in to define your shape, and team with everything from boots to sandals.

Shop Wide
Harper Cigarette

Harper Cigarette

With a sleek, retro-style silhouette and a slim, straight leg that skims rather than hugs the body, cigarette-style jeans are the perfect halfway house between straight and skinny jeans. Choose a pair that sits just above your ankle, team with loafers or Mary Jane’s for the ultimate in dressed-down preppy chic.

Shop Harper Cigarette