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Photographer: Damian Weilers


Say hello to our first kidswear range for girls and boys with disabilities – and it’s super cool, says a mum who has tried them

Here in the UK, around 1.5 million children have a sensory or physical disability. So after talking to parents and experts, we’ve developed an easy-dressing range for kids just like them around the world, that’s fun to wear plus the designs are the same as the standard range, so kids have the choice to wear the same cool clothes as their friends or siblings. From babywear that allows for a cast (for hip dysplasia) to tees and dresses with discreet pockets for feeding tubes, the range uses the softest materials, the fewest seams possible and hidden care labels so they don’t irritate sensitive skin. We gave mum of three, Emma (whose five-year-old twins, Edward and Celia, are pictured here), a sneaky peek.

“Edward has hemiplegia, which is cerebral palsy that effects his right side. He has limited control and movement in his arm and leg, and epilepsy. We use a wheelchair a lot of the time, particularly when Edward’s tired. That’s why this range is great. The Velcro fastening down the back of the sweater and bodywarmer means I can easily get him ready to go out when he’s in his wheelchair. I haven’t seen anything else like this before – Edward loved how cool they looked. The dress Celia is wearing is in the standard and adapted range too, meaning it can also be removed easily via the Velcro strip. I’m sure loads of girls out there will love to wear it – Celia did!”

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