THE BODY-BOOSTING SHAMPOO

Lift limp locks with Josh Wood’s power-plumping, salon-grade shampoo, says beauty editor Emma Robertson

As someone with persistently flat hair, I’m always on the hunt for the latest wonder product to help it reach new heights. But while there are lots of hi-tech styling products that give it a boost, you won’t get the most from them unless you set the right foundation. Cue Josh Wood’s professional Full Bodied Shampoo. Rich in rice protein, this supreme thickening agent works to bulk up and strengthen skinny strands without weighing them down, giving deflated locks the best head start before styling (it’s safe to use on coloured hair, too). Even on wash-and-go days, you’ll see the difference in your hair’s va-va-voom factor, with extra bounce at the roots and a fuller-looking style that lasts all day.
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