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DRESS UP YOUR DENIM

From breakfast meetings to glamorous evening events, working in PR means looking polished, professional and on trend. Here, the M&S London fashion PR team show us how denim can work for any occasion

JESSICA HARRIS, HEAD OF PR FOR
CLOTHING, HOME & BEAUTY

“I love the versatility, comfort and ease jeans offer,” says Jessica Harris, who heads up the M&S fashion PR team, responsible for generating media coverage and working with everyone from social media influencers to celebrities to top fashion editors. “I will often play with different cuts and washes to make the jeans suitable for different events,” explains Jessica. “At the moment I favour the mid wash straight cut, an easy outfit solution for most occasions from the school run to work events or nights out.”

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KIMBERLEY KNIGHT, SENIOR
PRESS OFFICER

“I love my job because no day is ever the same,” says Kim. “I might start by meeting a journalist to discuss an upcoming collection, followed by a quick dash to check in with our press showroom team ahead of an event. I’ll then head back to the office to attend meetings and reply to journalists’ enquiries. We are always on the go! A versatile pair of jeans is a must for my working wardrobe. The key things I look for are leg-length options (as I’m 5ft 1), a great shape and multiple colour options – finding the perfect pair of jeans can be hard so when I find them I buy them in every colour. I also love that all our denim is made using more sustainable BCI (Better Cotton Initiative) cotton.”

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RAVINA KHELA, PRESS OFFICER

“I love the double denim trend; it feels like a wearable way to embrace colour-blocking and suits my unfussy style,” says Ravina, who has been part of the M&S fashion PR team for a year. “Working in PR, a lot of what we do is very outward-facing and we spend a lot of time meeting journalists and external contacts, making us walking talking ambassadors for M&S. Wearing our clothes out and about is a great conversation starter, and shows all the ways they can be styled.”

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RACHEL REYNOLDS, PR MANAGER

“I always start the day reviewing M&S coverage and catching up on industry news,” says Rachel. “I reply to any media requests, pulling information together for fashion features, and arrange and oversee interviews with M&S experts. In between internal meetings I catch up with agents, influencers and industry contacts to discuss future plans, work with my team on creative ideas around launching new products and generating editorial coverage, as well as planning large scale events like the SS19 preview. I’ve always loved being surrounded by stylish products and through the years I have definitely learnt how to refine my wardrobe essentials. I like versatile pieces I can dress up or down. Having a good selection of denim helps – these skinnies are the most comfortable pair of jeans I own, down to the clever innovations and 360 contour stretch within the fabric. They work for every season and offer so many styling options.”

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LAUREN JENKINS, PR MANAGER

“We often have to go to events in the evening, so I always have statements heels and a fab pair of earrings on hand to get ready,” says Lauren. “I love the print clash in this outfit; each piece is a classic on its own but layering them up takes it in a completely different direction. White jeans are surprisingly versatile and a refreshing move away from blue or black.”

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SHELLY SMITH, SENIOR
PRESS OFFICER

“I’ve been working in the M&S PR team for 18 years,” says Shelly. “My job means I constantly speak to fashion influencers and journalists, and see new trends grow. I have my own go-to style but like to add a twist to my outfits. Wide-leg cropped denim is a good alternative to skinny jeans and can be dressed up with heels for the office or down with trainers for the school run. The fit of M&S denim is great for me and the affordability means I can buy into multiple styles.”

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Editor : Sophie Hines / Photographer : David Gubert / Stylist : Karen Preston / Hair stylist: Ben Cooke / Make-up artist: Karina Constantine /
Manicurist: Kim Treacy

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