OUR A-GRADE SCHOOL
BAG

We take kids’ health seriously, which is why we’ve worked with BackCare, a back health charity, to develop our best school bag ever

It’s amazing how much older kids carry to school: water bottles, text books, lunch boxes... Backpacks have a lot to stand up to and so do young backs. Research shows children's spinal development can be influenced by the type of bag and how much they carry. Which is why we’ve worked with experts to design this clever bag. The shoulder straps have been created to curve so they fit the body better. They’re also 1cm wider with an adjustable chest strap to help spread the load, and they’re thicker for added comfort. Plus there are loads of extra kid-friendly features (hello, headphone port), which means they’ll love it too. Winner.
Carry it off