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Man wearing men’s casual shirt eating an ice-cream




Photographer: Thomas Cooksey

Editor’s Pick: the insiders’ must-haves


Ian Wright

Menswear editor


Introducing the (ice) cream of the crop of summer’s casual shirts – here it is in all its knickerbocker glory

Who doesn’t love ice cream? That first cool, indulgent lick that heralds the beginning of summer, combined with childhood memories of walks along the pier shooing away tenacious seagulls, is hard to resist. And whether you’re a cookies and cream, mint choc chip or rum and raisin kinda guy, this slim-fit shirt’s gelato-inspired tones will be a tasteful addition to your wardrobe. The Neapolitan ice-cream shades are a soft serving of sunny joy, while the button-down collar adds preppy charm, especially with the top button done up. Roll the sleeves, grab your favourite cone and dressing this season is easy like sundae morning…
Shop the shirt

“The ECO-FRIENDLY cotton also
boasts easy-to-iron technology”