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The Starter Set

Made for new arrivals, this stylish set contains: 2 bodysuits, 3 sleepsuits, 2 bibs, 1 pair of mittens, 1 pair of booties and 1 hat. A great value pack for a new boy or girl, in soft comfy cotton.


10 Piece Starter Set

The hooded towel

Cute and practical, this cotton-rich towel has a fleece finish and comes with an adorable hood with ears to keep your baby warm and cosy after bathtime.


Cotton Rich Hooded Towel

The cotton bodysuits

Popper fastenings and envelope necklines make quick changes easy, while the soft cotton will keep little ones comfortable and content.


5 pack Autograph cotton bodysuits

The muslin cloths

With multiple uses, these pure cotton muslins are a new baby essential. Crucially, they are soft on delicate baby skin and easy to wash.


5 pack cotton muslin cloths

The burp cloths

This handy pack of 5 cotton rich burp cloths is great value. Top tip: have one in your bag at all times.


5 pack cotton burp cloths

The cotton socks

Tiny toes need to be kept cosy. These soft cotton socks are made with extra stretch so they stay on little feet.


4 pack cotton socks

The sleepsuits

This pack of sleepsuits ensures your little one feels comfy while they snooze. Pure cotton makes them especially gentle on the skin. Sleeves feature built-in scratch mitts on all sizes up to and including 3-6 months.


3 pack sleepsuits


Keep your newborn snug with this soft set of cotton hats; ensuring tiny heads are kept warmly under wraps.


2 pack cotton hats

The Blanket

Soft and comforting, this snuggly cable-knit shawl is made from pure cotton. Perfect for bedtime, or as a light layer during the day.


Pure Cotton Cable-Knit Shawl

The Bibs

Bibs are another newborn essential. This handy pack of 5 pure cotton bibs is great value and helps to keep outfits clean at meal times.


5 pack cotton bibs