OUR BEST-KEPT
DENIM SECRET

Those in the know swear by selvedge jeans, and ours have all the style credentials at a January-friendly price

Like a white shirt and a well-cut suit, jeans are one of the cornerstones of every man’s wardrobe, so choosing the right pair for you is paramount. Quality is key, so selvedge denim should be at the top of your list. It’s the traditional process that’s 150 years old – selvedge is the original denim – and it’s revered by jeans aficionados for the way the shuttle loom weaves such a rich, textured fabric full of character. The edges of the material are banded to guard against fraying and curling – turn yours up, revealing this finish to show you’re in the know. This slim fit style comes in three washes and, like all our denim, is made from sustainable cotton. All this attention to detail normally comes at a price – handy, then, that at M&S the cost of joining the denim elite is less than £40.
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